PAWPLACES | CONCEPT MOBILE APP | PROJECT OVERVIEW

Gone are the days of asking "Can I bring my dog?"

PawPlaces is a concept mobile app that helps dog owners quickly find reliable information about dog-friendly businesses, parks, and trails.
Mockup consisting of three mobile phones showcasing different screens on the pawplaces app
MY ROLE
UX & UI Designer
TEAM
1 UX & UI Designer
TIMEFRAME
12 weeks
TOOLS USED
Fig-Jam
Figma
Maze
PROCESS
User research & interviews
Wireframes & prototyping
Usability testing with 6 users
Iteration and reflection
PROBLEM

Dogs want in on the plans, but it's hard for owners to know if they are welcome.

This often leads to wasting time searching online or contacting businesses directly for confirmation.
RESEARCH INSIGHTS

Missing information

  • Owners had difficulty finding reliable and up-to-date information on dog-friendly places.

Outing limitations

  • Plans are often hindered by not wanting to leave their dogs in the car in unsafe temperatures.

Limited exploration

  • Nerve-racking to try new and unfamiliar places, which discourages city exploration.
SOLUTION

PawPlaces removes the guesswork from finding reliable dog-friendly places.

  • An interactive map, list and filters make it easy to find dog-friendly places nearby.
  • Detailed business profiles outline what amenities are available for dogs.
  • Real user reviews reduce uncertainty and set expectations before visiting.
PROTOTYPE HIGHLIGHTS

Explore nearby

  • Find dog-friendly places fast via map, list, or search bar.

Contribute places

  • Contribute new locations and help others owners and dogs explore.

Share reviews

  • Share trusted experiences and reduce uncertainty for fellow dog owners.
USABILITY TESTING

Taking it for a test walk

We tested our three main user flows with six participants to see what works well and where improvements were needed.

Task success results

  • Direct: 61% (expected path)
  • Indirect: 39% (alternate path)
  • Overall: 100% completed sucessfully

Insights and opportunities

  • The "Add Spot" button wasn't easy to find for all users.
  • The "List View" button on the map was underutilized.
  • Contrast issues between the map and contact cards.
REFLECTION

What I learned

Keep it simple

Information shapes experiences

Test and iterate early

Let's stay in touch

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© Siobhan Santin. All rights reserved 2026.